Portfolio
Click below to see some of our favorite campaigns:
Campaign:
This Close: The Maasai Journey
Market:
Seattle, WA
Flight Window:
June 2007
Fleet Size:
4 Faux-fur-wrapped Scooters
Handouts:
8,000 stickers/2,000 fliers
Woodland Park Zoo
Objective:
To promote the Woodland Park Zoo's Maasai Journey Exhibition in Seattle, WA
Execution:
Each weekend of the month of June, a team of 4 scooters cruised throughout the Seattle market, targeting areas where families congregate: the Waterfront, Green Lake Park, SafeCo Field, Seattle Center and the Zoo itself. Each of the scooters and helmets was covered in either zebra or giraffe faux fur. At each stop, the scooter pilots handed out stickers that said "This Close" to the parents and kids enjoying the summer weather. The campaign was a huge success - just ask the kids hugging the furry scooters!
