Portfolio
Click below to see some of our favorite campaigns:
Campaign:
MacWorld Expo
Market:
San Francisco
Flight:
January 10-13 , 2006
Fleet Size:
4 Scooters
Harman International/JBL
Objective:
To generate buzz about JBL's new iPod stereo systems to the MacWorld crowd, and to drive traffic to JBL's booth inside the Expo
Execution:
10 hours per day for 4 days, the team of 4 scooters did laps around Moscone Center, ensuring that anyone who went in or came out of the convention saw JBL's message. JBL's booth won best in show, and the week was abuzz with talk of the JBL scooters outside.
