Portfolio
Click below to see some of our favorite campaigns:
Campaign:
O'Hare to Shanghai Route Launch
Market:
Chicago, IL
Flight Window:
April 5-8, 2006
Fleet Size:
4 Scooters
American Airlines
Objective:
To generate awareness of American Airlines brand new route from O'Hare to Shanghai.
Execution:
4 scooters circulated throughout Chicago, displaying multilingual billboards. Focus was on Chinatown and the business districts. Scooters supported local streat teams who handed out custom fortune cookies from flight attendant bags throughout the city.
